An intersection of artificial intelligence and data science, machine learning has propelled digital advertising into a new era, in which enhanced automation and detailed data can be utilised to elevate advertising campaigns. With the deprecation of third-party cookies drawing nearer, we examine how machine learning is transforming targeted advertising and personalisation for consumers.
A new survey looks at how organizations find business value from machine learning (ML), how they plan to invest in the near term, and the challenges they expect to face in achieving their ambitious goals Read more…
Introduction Feature Engineering is the most important step in the Machine Learning life cycle. Feature Engineering is the process of creating new features or modifying existing ones from the raw data to improve the performance Read more…
In this article, we try to understand how machine learning can be beneficial for predicting disease outbreaks By 2050, the 7.8 billion people who currently live on the planet are projected to number 9.7 billion. Read more…
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