Cloud Computing: The Digital Infrastructure Powering Today’s Businesses

Not too long ago many described IT as a back-office function. Yet in today’s hypercompetitive markets, effectively leveraging technology is critical to ensuring a company’s ability to improve customer engagement and operational efficiency. As such, an ongoing wave of innovation in enterprise IT is fundamentally changing how companies manage every aspect of their business, from sales and marketing to recruitment, risk management, R&D, logistics and much more. At the crux of this disruption is cloud computing, which is among the most significant business transformations since the launch of the worldwide web and the adoption of email.

cloud computing

Cloud computing describes the availability of IT services (see Table 1), from basic infrastructure, such as compute and storage, to application development platforms and specific software applications, that leverage pooled resources and economies of scale. These services are often hosted remotely and accessed directly over the internet.

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