The use of Internet of Things (IoT) technology in the retail market is expected to reach $297.4 billion by 2030, an annual growth rate of 28.4 percent, a new report by Grand View Research Inc. concludes.

“This growth is attributed to the adoption and implementation of connected technologies, such as Bluetooth Low Energy (BLE) and Near-Field Communication (NFC), for enhanced shopping and payment experience,” the report notes. “Furthermore, with the reduced cost of IoT sensors and hardware and the demand for a seamless shopping experience is expected to fuel the adoption of IoT in the retail market.

source: https://instoremag.com/big-growth-forecast-for-internet-of-things-iot-in-retail/


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